Haier, one of the largest Home Appliances & Consumer Electronics brand globally, has retained its world’s No.1* spot in major appliances. Euro Monitor International, the London-based market intelligence firm, providing market research, business intelligence reports, and data to industry, certified Haier as the numero uno position globally for the year 2012. Apart from the major appliances Haier bagged the top honours in the white goods category which involve refrigerators, washing machines, freezers and wine coolers.
Haier achieved this feat by commanding a whopping 8.6% of the total retail volume share globally in 2012 registering a growth of 0.8% from 7.8% of the total retail volume share in 2011.
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